Associate
Inevitable I suppose but still seems a shame..
http://www.bbc.co.uk/news/technology-29724072
http://www.bbc.co.uk/news/technology-29724072
Microsoft is ditching the Nokia brand name from new devices, less than a year after acquiring the Finnish mobile firm.
New Nokia Lumia smartphones will instead by known as Microsoft Lumia, the company said.
Nokia's non-mobile division, which is not owned by Microsoft, will continue to use the name.