Soldato
I don't think it will be that bad.
I'm expecting a 3070 with around 2080ti performance for £450-£500.
You forget who is releasing these cards .
Expensive cooler, expensive memory, expensive 7nm large die. MOAR Raytracing. I’d be very surprised if they lower prices by that much especially with no competition.
Even 2070S WITH competition was £499. Original 2070 was £599 (apparently).