Ive just had a thought, do you think most hard gainers cant gain cos they cant justify the cost of food? or afford i suppose in many cases. I mean i hate food, im one of those "give me a pill and let me get back to work" people, and spending £20+ per day on food i dont enjoy is annoying, but i have goals. and a job. I wonder if your typical beginner, skinny, 19 or so, not popular with the ladies, student perhaps finding himself in a competitive environment. I mean are they ever going to succeed anyway? Just my thoughts leaking out as always.
This is definitely true by the way.
My first year at Uni, I was living on pasta, cheese and mince. I did a months worth of food for about fourty pounds at one point...
Whether they'll succeed I don't think is relevant to food. They may well have the drive, but they certainly don't have the nutritional knowledge. It's not taught in schools or anything, and very few people will make a food log.
I'm still a student and now probably spending £150 a month on food. That's about twice, if not three times as much as most, and even then I'm getting a relatively conservative amount in. Whey is playing a relatively large role in my diet, (which isn't in that budget, but one scoop, twice a day), and even so I tend to stick to the relatively cheap stuff, chicken thighs rather than breast because of price and various other things as well. I've actually gone through and calculated cost/nutrition on a lot of my main protein sources so as to best minimise costs.
The other thing is, that even some of the more aware sports teams, I doubt the guys are getting their nutrition on the basis, that the teams orientated more in that way, I suspect spend far too much on alcohol on nights out to afford the food... Plus the negative effects of the alcohol itself...
kd